Minigolf boosts business in pubs, bars & hotels
A recent article from the Daily Mail Group was titled ‘How Crazy golf has ousted fashion at shopping centres: Leisure replaces retail in the fight back against online shopping‘. If you want to read it, we’ll wait. But basically it goes on about how leisure brands ‘like’ minigolf (there’s nothing else like minigolf!) are the new in thing in retail. As regular readers of this blog will know, crazy golf emporia are springing up in city centres at an impressive rate and raking in money as the nation goes minigolf loopy.
This supports what we already know: minigolf is a proven formula for making money. The public loves it and it ties in well with food and drink. For years we’ve been hiring our minigolf courses to pubs and hotels to help them pull in custom and sell more of their stock-in-trade. If you run a pub or hotel and would like to give your customers some extra fun, here’s how to hire or buy a minigolf course from us. But we’ve just stumbled across an idea from the USA we think is even more brilliant, that could work well over here. Here it is … drum roll … the minigolf pub crawl!
Over there they call them ‘Barstool Opens’. Here’s an example from an excited local paper that gives playing tips for each of the 17 bars and restaurants hosting a hole. Why there weren’t 18 we don’t know; maybe one of them pulled out at the last minute. Or maybe the town only has 17 bars and restaurants. But if you had a beer at the first 17 minigolf joints, you’d be past caring anyway.
One hole per watering hole
We reckon it’s a great idea. The pubs and bars in a town or neighbourhood can agree to host one hole each – one hole per watering hole, so to speak. With enough publicity, they will all get more business. The cost of hiring or buying a minigolf course can be split between the establishments, making the cost to each venue very low. If single pubs, bars and hotels can afford to hire or buy (and they do, often hiring for short one-off events and buying for the longer term or for regular events), then it is more than affordable to a group of them who are pooling their resources. Putterfingers provide everything needed for a minigolf pub crawl: 18 holes with obstacles, putters, balls, scorecards and pencils.
If a minigolf pub crawl sounds like something you’d like to be involved inn (pun intended), give us a call on 08450 570321 and we’ll give you the lowdown on how to light up the pub trade in your area. Buy your customers a round – of minigolf!